E-commerce is growing at an unprecedented rate worldwide, and different statistics confirm the pace at which this industry has developed.

As an online store that is part of this industry staying up to date with the E-commerce trends is essential. It can help you to implement different strategies aimed to ensure repetitive sales and grow your business.  

Now, we know that to grow your business, other factors must be analyzed. For example, industry behavior is one of them but monitoring your competition is another significant factor.

Maybe, you have heard about different companies providing services to monitor all your competitors and, in many cases, you probably wonder, why should I do that? Or which one should I use?
Well, we are going to explain to you the importance of monitoring your competitors, and why choosing PriceTweakers when deciding on using price comparison and competitor monitoring software!

The importance of monitoring your competitors:

Whether you sell your products in Europe or the rest of the world, keeping track of your competitors is vital to deal with the ups and downs of your industry. Also, when you are aware of their moves, you can define a correct pricing strategy that will allow you to minimize losses, increase revenues, and even invest in other products that can give you higher returns.

So, one question you should ask yourself is: Am I tracking my competitors right now? If your answer is no, then make sure you do it ASAP. If your answer is yes, are you doing it "in house" or manually? Or which service are you using?

Are you doing it “in house” or manually?

If you are monitoring your competitors “in-house” or manually because you think that way you have more control, be careful, you might be investing much time, which also means costs, and as a business, saving costs and time. Getting sales and increasing margin is vital to survive and lead the market.

Are you using another software or service?

Admittedly, other companies offer a service as we do, all of them with different possibilities and willing to do their best to convince you about the reasons why you should become their client. The first thing you must acknowledge is the fact that you do have competitors out there, even if you think you do not or maybe you think you know all of them.

What can we do for your business?

We are committed to providing you with the best services regarding price analysis, dynamic pricing, data management, and price elasticity. When you decide to choose us as your price comparison and competitor monitoring software, we help you to:

• Make your pricing tasks simpler: we are aware that nobody knows your company as well you do, but comparing prices online is our core business. That is what we do every day, and we can make this daily task easier for you by giving you all the information needed automatically without you having to do any manual work. 
• Be aware of all your competitors: in many cases, our clients said they already knew all their competitors, but after using our services, they realized they did not know them all, and they had more. That happens because every day new businesses like yours born to compete and survive in the market, and keeping track of all of them is a time-consuming and sometimes not easy task. 
• Make more money: we have increased the margins of our clients within 3 to 8%, we have happy clients from different industries, selling products ranging from bicycles, shoes, pet food, household, electronic equipment, watches, fitness, digital equipment, among others, in the Netherlands, Germany, Austria, Poland, Romania, Sweden, Norway, Denmark, Spain, Portugal, France, Belgium, UK, Ireland, Canada, United States, New Zealand, and Australia to name a few.    
• Protect your brands: it is crucial to be aware of the prices of your products online. That is why we monitor the prices your customers pay on the internet so that you can accurately track what is happening with them and get to know if they are being priced too cheap or offered too expensive. 
• Grow your business: by using PriceTweakers, you have the correct pricing information and more insight into your business, and your competition, which means you can establish an accurate business strategy, allowing you to realize steady growth. 

It is proven that PriceTweakers is one of the keys to your success, so what are you waiting for to become a leader! 

By Stephan Stein 

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